Bringing Bioderma to Life: The Art of Live Painting at Product Launch Events
Close up on painted bottles I created for some clients. If you're looking to successfully launch a new product to the public, hire an artist to paint live for your guests. A live painter can bring a unique and visually captivating element to a product launch event. Not only does the process of watching a painting come to life in real-time provide an interactive experience for your guests, but it also enhances brand recognition and serves as a great conversation starter, which encourages more networking and relationship building . Once the event ends, the guest leave with a lasting memento, reminding them of the positive experience they had. They are also likely to keep promoting your brand outside of the event and continue to engage with it. Back in 2019, I had the opportunity to paint live for Bioderma . It was a fun event with great food an entertainment to launch their new product to a group of beauty influencers in the city. My role was to paint on the bottles to beautif